/Google Search Ads
Recent testimonials
John Farrell
Propaganda have supported our organisation on multiple projects in both creative and technical capacities. One example was where they successfully developed a website with a ci for our company. Propaganda Solutions are a group of professionals who are focused on results and they make the process simple
What is Google Search Ads?
Google Search Ads are a powerful way to reach potential customers. They show up in Google search results and across various websites, popping up when people search for terms related to your business. It's cost-effective, as you only pay when someone clicks on your ad, making it a smart choice for businesses looking to boost their online presence and attract more customers.
Our Approach to Google Search Ads
Identify the most lucrative segments/categories. Meticulously select keywords to maximize reach. Create ad texts to resonate with your target audience. Implement effective bidding strategies to ensure cost-efficiency. Additionally, set up comprehensive conversion tracking and call tracking to optimize ad performance and return on investment.
Services we provide:
Improvement Facts
Google Search Ads strategies
Improvement Facts: We increased the click-through rate by 50% for Sektor Company, resulting in higher website traffic and improved lead generation.
About Service
With PPC advertising, your brand can instantly appear at the top of search engine results, ensuring maximum visibility and driving immediate traffic to your website.
Google Search Ads setup:
Account Setup
We begin by creating your Google Ads account, ensuring all settings align with your business needs for optimal campaign management.
Goal Definition
We define clear advertising goals, whether it's increasing website visits, sales, or brand awareness, tailoring strategies to achieve these objectives.
Keyword Research
Our team conducts thorough keyword research, selecting terms that your potential customers frequently use, maximizing your ad's reach and relevance.
Ad Creation
We craft engaging and persuasive ad texts, using compelling language and calls-to-action that speak directly to your target audience's needs and interests.
Bidding Strategy
We develop a smart bidding strategy, focusing on cost-effectiveness to get the best return on your investment while staying within your budget.
Targeting Options
We fine-tune targeting settings, including demographics and location, to ensure your ads reach the right audience at the right time.
Conversion Tracking
Setting up conversion tracking allows us to measure the success of your ads in real-time, ensuring we're driving the results you desire.
Call Tracking
We implement call tracking to provide a comprehensive view of how your ads lead to valuable customer interactions, enhancing future ad strategies.
Monitoring and Optimization
Our team continuously monitors ad performance, making data-driven adjustments for ongoing optimization and improved results.
Reporting and Feedback
We provide regular, detailed reports on your campaign's performance, keeping you informed and involved in the decision-making process.
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Ready to take your online presence to the next level?
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CASE STUDIES
Website development for Sektor
Our objective in this project was to design and build a website from scratch that could showcase our clients services. The main aim of the new website was to drive a high volume of cost effective leads. The challenge therefore was to create an online presence that would both impress the target audience and facilitate lead generation with ease.