/Icon Design
Recent testimonials
John Farrell
Propaganda have supported our organisation on multiple projects in both creative and technical capacities. One example was where they successfully developed a website with a ci for our company. Propaganda Solutions are a group of professionals who are focused on results and they make the process simple
What is Icon Design?
Icon Design is the art of creating simple, visually appealing symbols or graphics that represent concepts, actions, or objects in a clear and recognizable manner. Icons are commonly used in user interfaces, websites, mobile applications, and print materials to convey information quickly and intuitively, enhance user experience, and reinforce brand identity.
Our Approach to Icon Design
We approach Icon Design with a focus on clarity, consistency, and usability. Our team of skilled designers collaborates closely with clients to understand their design requirements, target audience, and brand aesthetic. We strive to create icons that not only look visually appealing but also effectively communicate their intended meanings and enhance the overall user experience.
Services we provide:
Improvement Facts
Icon Design strategies
Research indicates that the use of icons in user interfaces can improve user comprehension by up to 40%, highlighting the importance of professional icon design in enhancing usability and user engagement.
About Service
Our Icon Design service offers tailored solutions for creating custom-designed icons that effectively communicate concepts, actions, or functions across various platforms and devices. Whether you need icons for navigation menus, buttons, or informational graphics, our team will work collaboratively with you to develop icons that align with your brand identity and enhance the usability of your digital products.
Icon Design Process:
Concept Development
Brainstorm icon concepts and visual metaphors that align with the intended meanings and functions, considering factors such as cultural relevance and user familiarity.
Sketching & Wireframing
Create rough sketches and wireframes to explore different icon compositions, shapes, and styles before proceeding to digital design.
Digital Design
Digitally design icons using vector graphics software, focusing on simplicity, consistency, and scalability to ensure crisp and clear rendering across different screen sizes and resolutions.
Style Exploration
Experiment with different icon styles, such as flat, skeuomorphic, or minimalist, to find the most suitable visual language that aligns with the brand identity and design aesthetics.
Feedback & Revision
Gather feedback from clients and stakeholders and iterate on icon designs based on their input and preferences, refining details and optimizing clarity and readability.
Icon Set Creation
Develop comprehensive icon sets that cover a range of concepts or functions, ensuring consistency in style, proportions, and visual language for cohesive user experiences.
Accessibility Considerations
Incorporate accessibility best practices into icon designs, such as sufficient color contrast and clear visual representation, to ensure usability for all users, including those with visual impairments.
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CASE STUDIES
Website development for Sektor
Our objective in this project was to design and build a website from scratch that could showcase our clients services. The main aim of the new website was to drive a high volume of cost effective leads. The challenge therefore was to create an online presence that would both impress the target audience and facilitate lead generation with ease.